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How to Make Snowman Pretzel Rod Snacks

I am a mom of two who loves to try and share simple, money-saving repair advice for families!

Let's make adorable snowmen pretzel rod snacks for the kids.

Let's make adorable snowmen pretzel rod snacks for the kids.

Snowman Pretzels Are the Perfect Party Snack

Are you having a winter party and need a really cute appetizer? Or perhaps your child has a winter birthday, and you are looking for a fun alternative to cupcakes. I tried making these snowman treats for my son's preschool birthday party, and they were an absolute hit.

Since the main component of the treat is a large pretzel rod, the treats keep well and offer a nice blend of sweet and salty flavors. The kids absolutely adored the gumdrop hats and candy scarves. These treats are easy to make and store well—you can make them a day or two ahead of the party and they hold up just fine!

When buying the raw materials for any dipped pretzel rod treat, make sure that you purchase pretzel rods in a plastic tub rather than soft-sided bags. The large-sized pretzel rods often become crushed in the store when stored in bags, and you need unbroken rods to make the snowmen. Any candy melt wafer will work for this project—I used Wilton candy melts (sold in the bulk food and candy aisle at our grocery store).


  • Pretzel rods
  • Vanilla candy wafers
  • Fruit by the Foot or Fruit Roll-Ups
  • Gumdrops
  • Gummy Lifesavers
  • Mini chocolate chips
  • Orange decorator icing


  1. Melt the vanilla candy wafers over low heat, or melt them in the microwave according to package instructions.
  2. Dip a pretzel in the candy coating, then remove it and place it on wax paper.
  3. While the candy coating is still wet, place mini chocolate chips to form the snowman's eyes and buttons.
  4. Continue with the remainder of the pretzel rods, melting more candy wafers as needed. Let the snowmen dry.
  5. Push each gumdrop through the center of the gummy Lifesaver to form the snowman's hat. Using extra melted candy wafers, attach a hat to the top of each snowman. Let the chocolate dry to keep the hats securely in place.
  6. Cut the Fruit Roll-Ups or the Fruit by the Foot into thin strips. Wrap each strip around the neck of the snowman pretzel to form a scarf.
  7. Pipe an orange icing nose onto each snowman.
  8. Hand out a very kid-pleasing treat to some very happy kids!
Snowmen drying

Snowmen drying

Helpful Tips

  • Dip the end of each pretzel rod into the melted candy wafers, then use a spoon to cover the rest of the pretzel. This helps to prevent the pretzel salt from getting into the melted candy wafers—salt in the melted wafers tends to make the candy coating rather grainy.
  • Let the candy coating cool slightly on each pretzel rod before applying the chocolate chip eyes and buttons. If the coating is too hot, the chocolate chip eyes will melt and run down the sides of your snowmen. If the coating has cooled completely, however, the mini chocolate chips will not stick.
  • Experiment with different candies: a red-hot candy could be used for a cute red nose, or a mini M&M could be used for a coal nose. Candy jimmies (sprinkles) could be used to create a cute little smile, though you would have to work quickly to get them set in place before the candy coating dried!