Appetizers & SnacksBaked GoodsBeveragesBreakfast FoodsCooking EquipmentDairy & EggsDesserts & SweetsDining OutFood IndustryFruitsGrains DishesMeat DishesSauces, Condiments, and PreservationSpecial DietsSpices & SeasoningsVegetable Dishes

Why Pepsi is Better than Coke

Updated on March 29, 2015
Source

Introduction

I’ll never forget when I made the decision to stop drinking Coca-Cola products. I was in middle school drinking a Coke can and wondering why it wasn’t as good as Pepsi.

The intention of this article is not to start a fight with any Coke drinkers. When Pepsi Vanilla is not available (which is a lot, since it goes in and out of production) or when I’m at a Coke-sponsored event, I’m guilty of walking past the beverage barricade. I have deep respect for Coca-Cola as a powerhouse business and catalyst for soft drink companies everywhere. I am also not writing this to condone drinking soft drinks; I rarely treat myself to a soda anymore knowing the benefits of a glass of water. I’m simply sharing my opinion of why Pepsi is the better company.

Better Taste

People who say Pepsi has more flavor over Coca-Cola use a similar vocabulary. “Sweeter” and smoother” are words I have witnessed both in person and online. My parents at a family dinner commented that Pepsi tastes more like “soda” without all the “fizz”. If you compare two 8 oz. bottles of both brands you will find these accusations are truthful. Nutritional labels prove that Pepsi has more caffeine and sugar, and Coca-Cola has more sodium.

One of the most fascinating books I’ve ever read, The Cola Wars by Harvey Yazijian and Louis J.C., magnifies the difference between Cola and Pepsi. While Cola has more citric ingredients (along with an alleged secret ingredient the company has called “X” for years, which I believe might just be hype), Pepsi has a “peppery” sweeter flavor with 10% more sugar. In 1975 Pepsi was so confident they had a better taste that they hosted the famous event called Pepsi Challenge, in which consumers were blindfolded and had to pick the better taste with Pepsi the victor.

Pepsi Challenge
Pepsi Challenge | Source

Better Advertisements/Marketing

Coca-Cola’s advertisements generally bore me to sleep. Since the company has existed, their strategy has focused on emphasizing their tradition as the “first” soft drink, and being the symbol of American life. The Cola Wars expresses that instead of just showing Coke bottles, Pepsi targets people enjoying the product. Since the Pepsi generation of the sixties, the business has focused on ingenuity and “experience” of the product rather than tradition. While I have enjoyed some Coca-Cola commercials, for example their nineties jingle “can’t beat the real thing” that surfaced in the nineties, Pepsi is genuinely better at keeping up with the current times.

Both companies have had their share of endorsing celebrities, like the beautiful Jennifer Lopez who has been a spokesperson for both at different times in her life. Most of the time these endorsements are linked with money, but I usually like Pepsi’s choices more. I’ll hand it to Coca-Cola that they nabbed Whitney Houston, Keanu Reeves, and Jack White in their favor. However, they have also sponsored Paula Abdul, Bruce Jenner, and Ty Burrell. On the flip side, Pepsi spokespeople have included Beyonce, Ozzy Osbourne, Enrique Iglesias, Michael J. Fox, Victoria Beckham, and Sofia Vergara. Which company do you think has better parties?

Pepsi Commercial with Jennifer Lopez and Beyonce
Pepsi Commercial with Jennifer Lopez and Beyonce | Source

The Underdogs

Not only has Pepsi dealt with bankruptcy twice, but they are constantly losing a battle to Cola’s sales. It wasn’t until 1979 that Pepsi topped Coca-Cola with $140 million more in sales, but Cola quickly rose back up and has been relevantly stable since. The company had a $600,000 budget in 1939 compared to Cola’s $15 million. They have had to rely on ingenuity throughout the years, and in the process made one of the first ad jingles ever: “nickel nickel.”

Around the year of 1999, Pepsi decided to market Aquafina water for healthier choices in a world that was counting calories, and Coca-Cola only followed in 2003. Pepsi also branched into many foods besides beverages, for example: Sun Chips, Cracker Jacks, Quaker, Doritos, and Rice a Roni. Coca-Cola still sticks to mostly beverages, such as Minute Maid and Capri Sun.

Wrap-up

Both companies have skeletons and their ingredients are extremely similar, yet Pepsi is generally more approachable and doesn't remind me of a grumpy grandpa the way Coca Cola does. For that reason, I will enjoy a Pepsi treat when given the choice.

Comments

    0 of 8192 characters used
    Post Comment

    • profile image

      Naima 22 months ago

      I agree!

    • profile image

      naenae 19 months ago

      Coke is better then pepis coketaste better

    • profile image

      NNN 15 months ago

      Pepsi is better than coke it is sweeter and you can buy Pepsi Max, no sugar but still tastes better than Coca Cola because Coke is rubbish

    • profile image

      Cow 13 months ago

      @naenae, if you are going to comment one is better, try to use grammar. :)

    • profile image

      Bull 9 months ago

      @cow , milk is batter DMF

    • profile image

      Adam 7 months ago

      I like coke original more than pepsi original but pepsi diet more than coke diet

    Click to Rate This Article