Best Bake Sale Brownies

Updated on August 22, 2018
JanisaChatte profile image

Janisa loves eating and experimenting in the kitchen. She enjoys creating new recipes and homemade versions of popular store-bought foods.

Sell Them or Eat Them!

These bake sale brownies are simple and cheap to make, but that doesn't stop them from being delicious!
These bake sale brownies are simple and cheap to make, but that doesn't stop them from being delicious!

Brownies to Eat vs Brownies to Sell

Brownies are always delicious, regardless of whether we make them ourselves, eat them at a friend's house or buy them made. These chocolaty treats always taste great, but they aren't always made the same way—and there are reasons for this.

When we make desserts for ourselves, be it brownies or anything else, our goal is for them to be as delicious as possible, and we try to make use of ingredients we have at home. Different people often have their own favorite versions of homemade brownies, which can be made with walnuts, chocolate chips or other delicacies.

Brownies to sell, on the other hand, need to not only taste good but also be economical. For example, although brownies with walnuts may taste amazing for some people, you won't make as much profit unless you sell these for a higher price, which may scare off customers.

In my opinion, this is the best recipe for brownies to sell or to eat, since it is cheap and the brownies turn out delicious. It also uses fairly basic ingredients, so you most likely won't have to go out ingredient shopping prior to making these. The instructions are simple and straightforward, so even kids can make these easy brownies for their school bake sales.

Quick Facts

Batter Prep Time: 15 minutes

Bake time: 35 minutes

Icing Prep and decoration time: 10 minutes

Servings: around 35 mouth-watering brownies (I cut them into squares, around 5x5 cm each)

Pan used: Around 25x35 cm, so you may want to halve the recipe if you have a smaller pan or want to make less brownies.

Warnings: Resist the urge to sample your freshly baked brownies or you will end up eating too much by accident!

Batter Ingredients

Here are the simple ingredients that are required to make these homemade brownies. Some ingredients can be easily substituted for others if you want to make the recipe cheaper or healthier.

  • 2/3 cup butter — Butter is healthier and much less disgusting in my opinion. However, in some countries, butter is significantly more expensive than margarine and using butter would cut your profits by at least 25% (at least in Brazil), so margarine can be used instead. Whichever one you choose, make sure that you pick the unsalted variety or your brownies and icing with have a salty aftertaste.
  • 1/2 cup oil — I use vegetable or canola oil. There is always the option of using coconut oil to give your brownies that special tropical taste, but I would only recommend using coconut oil if you are making these brownies for yourself or if this kind of oil is very cheap where you live. Another option is soy oil. Some people may prefer it, since it is significantly cheaper, but it is very unhealthy, so I avoid it as much as possible.
  • 4 eggs — I strive to eat Organic as much as possible, but I don't use Organic ingredients for desserts I make to sell.
  • 2 cups white sugar — Reduce the amount of sugar to 1 1/2 cups if you're using sweetened cocoa powder.
  • 1 1/2 cups flour — You can use whole wheat flour if that is all you ever use, but it will likely decrease your profits (unless you live in a place where white and whole wheat flour cost the same).
  • 1 pinch salt — Leave this one out if you're going to use salted butter/margarine
  • 1/2 cup cocoa powder — You could also use powdered hot chocolate mixes instead, if these are cheaper in your area. However, using a powdered hot chocolate mix instead will make your brownies slightly lighter.

Oil and Butter

Butter and oil have different functions when it comes to brownies and other baked goods. Some recipes call for one ingredient or the other, depending on the desired texture of the final product.

Butter is what makes baked goods, such as brownies, flaky and helps them rise. Using butter for making brownies will make them cake-y and somewhat dry.

Oil is what makes baked desserts more moist and chewy. However, using too much oil may cause the brownies to be somewhat juicy, which isn't a very desirable characteristic for a brownie.

In my opinion, both butter and oil are required in order to make the perfect brownie that is chewy, moist and a bit flaky without being neither dry nor too juicy.

After numerous experiments in the kitchen, I think that I have finally discovered the perfect oil and butter proportions in order to make the best tasting brownies. However, if you prefer a brownie that is more cake-y, then you may want to consider replacing the oil with more butter.

Substitutions

Even when baking with fairly simple ingredients, you may not always have everything on hand. Other times, you may have certain preferences for ingredients or ingredients you avoid. Here is a list of ingredients that can be substituted and what they can be substituted with:

  • Butter Margarine is an unhealthy but cheap alternative.
  • Cocoa powder Hot chocolate drink mix is very common in some countries (such as Brazil) and is significantly cheaper than cocoa. Sweetened cocoa powder can also be used and it is cheaper than the pure cocoa variation. If you're making this recipe for yourself, you may consider melting chocolate instead.
  • Oil — This ingredient can be either omitted or substituted by using a bit more butter instead. Avocado, canola, vegetable are all fairly affordable and fairly healthy oils to use. Soy oil can be very cheap in some places, but it is much more unhealthy, so I wouldn't recommend it unless you're desperate. Coconut oil is more on the expensive side, but can be used if you're making the dessert for yourself or if it's fairly affordable where you live.
  • White sugar — This is the most basic kind of sugar and the cheapest. You could always use natural sugars if you want to make a healthier dessert for yourself. Brown sugar makes the brownies too chewy, so I would avoid it or only use a little bit. Honey can also be used as a natural sweetener. If you choose to use honey, only use one cup of it and do not add oil.
  • White flour Whole wheat flour can be used for a healthier dessert, although I find that these brownies taste better with white flour. I know people who love to use buckwheat flour in baking, but I find that it ruins the taste of the dessert, so use buckwheat flour at your own risk.

Mixer vs Blender

A blender is often used to break ingredients into very tiny pieces and then combine them with other ingredients that also get broken down into tiny pieces.

A mixer tends to be used to speed up the stirring or ingredient combining process in recipes. Using an electric mixer allows you to effortlessly get a uniform and well combined mixture. Depending on the ingredients being combined, some of them get broken down into smaller pieces in the process.

From my experience, a blender can also be used to beat eggs for an omelete or a recipe and to combine ingredients that don't contain pieces that can be broken up. Cleaning a blender is also very simple if you turn it on with soapy water inside.

I personally use a blender for this homemade brownie recipe, but a mixer would work just as well.

Step 1: Making the Brownies

In addition to simple ingredients, this bake sale brownie recipe comes with straightforward instructions.

  1. Preheat oven to 350F (180C).
  2. Grease pan with butter/margarine/oil.
  3. Beat the eggs with an electric mixer or put them in a blender for around 15 seconds.
  4. Pour the egg mixture into a medium bowl and add the oil, sugar and flour, salt and mix well with a spoon. The mixture should be a light yellow colour.
  5. In a saucepan, heat up the butter/margarine and the cocoa on low heat. Stir well and remove from heat when the butter has melted completely and you've got a uniform mixture.
  6. Combine both mixtures and mix well with a spoon.
  7. Pour into pan and bake for around 35 minutes. Check for doneness with a toothpick.

Don't worry if your brownie looks rather ugly; you'll be covering it with delicious icing in a few moments!
Don't worry if your brownie looks rather ugly; you'll be covering it with delicious icing in a few moments!

Ingredients to Make the Frosting

  • 6 tbsp butter — Margarine can also be used instead, but make sure you use the unsalted variation.
  • 2 2/3 cups icing sugar — This can't be replaced with regular sugar or you won't get the desired texture.
  • 1/2 cup cocoa
  • 1/4 cup milk

Step 2: Making the Frosting

It doesn't matter when you begin making the frosting as long as you spread it over the brownies while they're still warm.

  1. In a bowl, cream butter and icing sugar. The resulting mixture should be light and fluffy.
  2. Add the cocoa and mix with a spoon until you get a uniform mixture.
  3. Add the milk. Either use an electric mixer or a blender for this step. Blend/beat the mixture until the result is of a spreadable consistency. Add more milk if necessary.

The frosting should be not too runny, but still spreadable.
The frosting should be not too runny, but still spreadable.

Step 3: Putting it all Together

The final step is super easy. The hardest part will be avoiding the urge to sample these delicious brownies before you're ready to serve or sell them!

  1. Spread the frosting generously over warm brownies while they're still in the pan. Don't forget about the edges.
  2. Place the brownies in the fridge to cool. Consider covering the pan with plastic wrap or aluminum foil so that the moisture doesn't escape.

Well... I couldn't resist...
Well... I couldn't resist...

Selling Tips

Selling homemade and store bought goods on the streets and in places where there are people is very common in Brazil. It's a great way to make some extra money that you don't have to pay taxes on. Other countries may have different laws about selling in public places, so always make sure to find out what's permitted and what isn't before you go out to sell your delicacies. In some places a permit is required and in some places the only fairly easy way to sell baked goods is at a bake sale or by teaming up with someone who already has a permit to sell.

Prior to going out to sell, make sure that your product is attractive and clean. That's what potential customers pay attention to first. You may also consider using liners of sorts or placing each brownie on a napkin, to make it easier for customers to take them. Extra napkins and little baggies are always a good idea since not everyone wants to eat their sweets right away.

Depending on where you sell your brownies, your potential customers may not be in the mood to buy something large and fairly expensive. Large portion sizes are better sold at bakeries and coffee shops. I find that it's easier to sell brownies and other cakes if I cut them into fairly small pieces and sell them for cheap. This way, despite having to find more buyers, it is easier to find someone who has some spare change to buy a small sweet. And practically everyone has a bit of change on them.

Variations

Depending on the reason why you're making these brownies, you may consider adding some optional ingredients to make the brownies even more delicious.

Here are some possible variations:

  • Add brownies or other nuts
  • Add chocolate chips, M&M's, Reese's pieces, etc.
  • Skip the frosting and sprinkle some coconut on top

The possibilities really are endless! It's all up to your creativity and preferences.

Brownies with coconut on top instead of frosting.
Brownies with coconut on top instead of frosting.

Questions & Answers

    © 2018 Janisa

    Comments

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      • Oscarlites profile image

        Oscar Jones 

        13 months ago from Monroeville, Alabama

        oh gosh, i wont be down to brazil for a few months I dont think

      • JanisaChatte profile imageAUTHOR

        Janisa 

        13 months ago from Earth

        Hi, thanks for reading

        And, yes, I do. But you'll have to be living in Brazil to be able to buy them ;)

      • Oscarlites profile image

        Oscar Jones 

        13 months ago from Monroeville, Alabama

        Hi.. I must surely have a batch of these scrumptious looking brownies.. do you sell them?

      • JanisaChatte profile imageAUTHOR

        Janisa 

        13 months ago from Earth

        @Liza

        Thanks for the comment. I hope you enjoy the brownies when you make them!

      • lizmalay profile image

        Liza 

        13 months ago from UT,USA

        I love brownies and this look delicious! I think I'm going to give it a try.

      • JanisaChatte profile imageAUTHOR

        Janisa 

        13 months ago from Earth

        I only began baking brownies a few years ago, but now it's one of my favorites to eat and sell. And customers always compliment my brownies too :D

        Thanks for reading!

      • Eurofile profile image

        Liz Westwood 

        13 months ago from UK

        This is a very detailed recipe of an all-time favourite.

      • JanisaChatte profile imageAUTHOR

        Janisa 

        13 months ago from Earth

        @Safoora Bajwa

        I hope you enjoy these brownies when you make them. Thanks for reading!

      • JanisaChatte profile imageAUTHOR

        Janisa 

        13 months ago from Earth

        @Peggy Woods,

        I hope you enjoy your brownies!

        I used to avoid making brownies because I thought it was too difficult, but I soon realized that brownies are one of the easiest desserts to make!

      • Dr safoorabajwa profile image

        Safoora Bajwa 

        13 months ago from Islamabad

        Amazing, simple and easy to cook recipe.

      • Peggy W profile image

        Peggy Woods 

        13 months ago from Houston, Texas

        Reading this made me think of the wonderful brownies my mother used to make. I have not made brownies in years. I should remedy that! Thanks for the inspiration.

      • JanisaChatte profile imageAUTHOR

        Janisa 

        13 months ago from Earth

        Soya oil is ok for frying, as long as you don't consume much of the actual oil yourself.

        I used to make these with butter prior to moving to Brazil and I don't think the taste gets affected whether you use butter or margarine. You can try using 1/3 cup butter and 1/3 cup margarine for the batter and butter for the frosting.

        I only saw pure unsweetened cocoa powder here once and a 200g package was more expensive than a 2 kilo bag of achocolatado. I don't really like using achocolatado because of all the artificial ingredients it contains... but taste is identical to sweetened chocolate powder. When I'm making brownies to sell, I use Achocolatado and when I'm making brownies to eat I try to use powdered chocolate that doesn't contain anything other than chocolate powder and sugar. Just remember to reduce the amount of sugar if you're using sweetened chocolate or they'll be too sweet.

      • Blond Logic profile image

        Mary Wickison 

        13 months ago from Brazil

        Anything chocolate has got my attention.

        I tend to buy soya oil since it is cheaper here in Brazil. I find for frying chicken it seems to brown it better than sunflower oil or canola.

        If I use a combination of Qualy margarine, butter, and canola would that work out okay?

        I haven't made brownies since I've been in Brazil because I wasn't sure of which chocolate to use and the quantities, so thanks for this recipe.

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